As the country’s digital
migration draws close companies are busy wooing consumers to make purchases
that will enable them get easier access to decoders.
Samsung consumers will get a free
decoder for every purchase of a television set enabling them enjoy the benefits
of digital TV immediately.
Samsung has partnered with
pay-television operator MultiChoice to bring the package closer to the
consumers by offering a decoder with the purchase of a specified type of
Samsung TV.
The bundled offer, valued at
approximately Sh68 million, will see consumers get a free fully installed and
activated decoder from MultiChoice Kenya with a one month free subscription
with every purchase of a Samsung LED or Plasma TV in what is being dubbed as
the ‘deal of the season’.
Samsung General Manager, Consumer
Electronics, Allan Oyier lauded the partnership terming it a ‘win-win’
situation between the two companies.
“All a consumer needs to do is to
buy a Samsung TV from as low as Sh23,995 and get a free DStv or GOtv decoder
with one month subscription,” said Mr Oyier.
The promotion will run for two
months subject to availability of stocks.
The MultiChoice Kenya General
Manager Danny Mucira stated that by going digital with this deal, consumers
will be able to watch lots of exciting entertainment from either DStv or
GOtv.
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