The Zambia High Commission in New Delhi is early next month expected to hold a mega-tourism presentation session to showcase Zambia’s tourism potential and the rebranding of Zambian tourism to Indian Tour Operators.
About 53 Tour operators and officials from the Indian Ministry of Tourism are expected to attend the presentation that will give examples of what Zambia has to offer in terms of tourism products and why the country is an ideal tourism destination.
The presentation is intended to give Indian Tour Operators a deeper insight into Zambia as a tourism destination so that they can in turn Market the country to their clientele. The Mission will work with Sun International-India in marketing the country as a tourism destination of choice.
Zambia’s High Commissioner to India Ambassador Darius Bubala is confident that, with sustained tourism promotion, India will emerge as one of Zambia’s main source-markets and contribute greatly to the economic development of the country.
Last year, the Zambia High Commission’s tourism marketing efforts contributed to attracting about 1000 Indian tourists into Zambia, mainly Livingstone.
ZANIS reports First Secretary for Press at the Zambia High Commission in India Bwalya Nondo saying this in a statement, today.